Writing Great Rental Listings In Park City Property Management
In Park City property management you truly need to be a jack-of-all-trades. You need to be good with people, have a solid accounting background, a competent knowledge of property maintenance and repair, and also the ability to be a bit of a salesman. When the time comes for your tenant to move out you will need to be putting on your salesman hat and be ready to get those perfect tenants into your property. One of the best ways to attract tenants is with a quality rental listing. So here are a few handy tips that will help your rental listing stand out from the crowd.
Highlight Uniqueness
Obviously a prospective tenant in Park City property management will want to know the basics. How many bedrooms, bathrooms, rent, utilities, parking situation, etc. But what aspects of your property make it stand out from the crowd? Is it close to great shopping or restaurants? What about access to public transportation? You want to take time to think about what really sets your property apart from others currently on the market. Read rental descriptions for available properties in your area to give you some ideas about what you should and shouldn't do. This is your direct competition so if there are some ways in which you can distinguish your property from the crowd take advantage of them.
Easy On The Adjectives
When most people think of spicing up written text the addition of flashy adjectives comes to mind. But you need to be accurate and not superfluous or excessive when it comes to their use. Is your property really immaculate? You have to correctly portray the positive aspects of your rentals in Park City property management but understand that if prospective tenants show up expecting "high-end furnishings" or a "spacious floor plan" your property had better deliver. And remember that there is a positive way to describe most aspects of a property. Choose words like cozy instead of small or secluded instead of far away.
Give Detail On The Amenities
Take some time to describe some of the key amenities of your property. If you are part of an HOA that includes a pool, tennis court or other common space make sure to note these items in your rental description. Also property features like decks, hot tubs, extra parking, storage or other types of items can make your property stand out from the crowd.
Have Some Good Photos
This always helps drive interest in a property, especially if you typically attract out of town tenants to your rentals. Try to take pictures in the evening or early morning when the light is best. Make sure the property is clean and any maintenance is taken care of. If you are renting your property furnished then include what furniture will be in the unit with the pictures.
Have A Call To Action
A call to action is a marketing term that prompts a potential customer into doing something. Listing your contact information is the most basic step but statements like "won't last long" or "price reduced" are statements that can drive interest and make potential customers take action. A call to action is typically placed at the end of the pitch or advertisement and is a way for interested parties to move the process forward. These steps will get you well on your way to success in Park City property management.
If you would like more information or tips, or further information about Park City property management in general click the link below for a free consultation. You will receive valuable information specific to your property that will help you make an informed decision. You will also receive a free, no-obligation quote on our property management services. At CC Realty we specialize in making investment property ownership a trouble free experience. Please contact us today for your free consultation.